Marvin Higoy is a certified personal trainer based in the Bay Area of California. Marvin specializes in training dads and men over 40 to get into the best shape of their lives. As a freelance creative with Happy Brands Co., I was tasked with designing a brand new website to enhance Marvin’s online presence. Details for the project included:

- Designed new branding (typography, color palette, and image style)

- Wrote all copy across the site

- Developed six main pages

- Created a Typeform for clients to fill out

- Added social links, resource links, and contact links

Kathy Apon is a licensed realtor in the Greater Portland Area of Maine. She has been in the real estate business for nearly 30 years and has closed numerous deals. As a freelance creative with Happy Brands Co, I was tasked with designing a brand new website to attract potential clients and showcase her best deals. Details on the project included:

- Designed new branding (typography, color palette, and image style)

- Wrote all copy across the site

- Developed five main pages

- Implemented a page dedicated to sold listings

- Added social links, review links, and contact links

As a contributing Evergreen writer with MovieWeb, I frequently curate “Best Of” lists. These lists consist of the best films related to a particular topic. At the end of every year, our editorial team compiles multiple lists of the best films released that year. In 2024, my editor asked me to take charge of MovieWeb's “Best Horror Movies of 2024” list. I ranked 10 films and included a synopsis and detailed analysis explaining why each film was the best in horror that year.

The Buzzing Beehive is a faux brand for a mock social media branding + strategy project I was tasked with. The goal was to design branding that captured an upbeat, friendly, and energetic natural honey brand that focuses on building community and educating potential customers. The project required customizing a mini brand kit based on the branding I designed, devising a social media strategy, and creating three static social media posts and one reel with copy for the captions of each.

To see how I created branding and developed a social strategy that represented the brand values, click on the link below.